Story Angle Templates
Use these templates to frame your story in a way that resonates with journalists and major news outlets.
Major outlets cover stories that matter to their audience: trends, data, contrarian takes, and timely hooks. Use these angle frameworks to shape your pitch.
Funding / Milestone
"[Company] raises $X to [mission]. Here’s what’s next."
Market shift / Trend
"As [industry trend], [Company] sees [specific outcome]. Here’s why it matters."
First / Only
"[Company] becomes first to [achievement] in [market]. What it means for [audience]."
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